MA Media and Communication - Kristu Jayanti University

Department of Media Studies / MA Media and Communication

About the Programme

The MA Media and Communication programme at Kristu Jayanti University is a research-driven, innovation-focused postgraduate degree that integrates advanced theoretical inquiry with creative media production. Across two years, students engage with contemporary media theories, rigorous academic research, and cross-platform content creation, fostering the ability to critically evaluate media narratives and design effective communication strategies.

The programme places strong emphasis on innovation—encouraging students to develop original ideas, experiment with emerging technologies, and explore new storytelling paradigms across journalism, filmmaking, digital media, advertising, and corporate and strategic communication. Graduates emerge as analytical and future-ready media professionals, equipped with a strong research foundation, an industry-oriented portfolio, and the strategic acumen to lead and innovate within the global media ecosystem.

Research-Driven & Innovation-Focused

Integrates advanced theoretical inquiry with creative media production, media research and cross-platform content creation.

Creative Experimentation

Encourages original ideas, emerging technologies and new storytelling paradigms across journalism, film, digital media and strategic communication.

Industry & Research Portfolio

Structured internships, advanced production ecosystem and expert mentorship for an industry-oriented portfolio and research foundation.

MA Media and Communication students
ACADEMIC PATHWAYS

Future Carriers

Graduates can lead and innovate in news production, creative direction, film, strategic communication and media research.

Career Roles

News Producer
Creative Director
Film Director
Cinematographer
Copywriter
Photojournalist
News Reporter
Data Analyst (Media)
Strategic Communication Specialist
Digital Content Strategist

Employment Sectors

News Channels and Digital News Platforms
Film and Television Production Houses
Advertising and Creative Agencies
Corporate and Strategic Communication Teams
Digital Media and Content Studios
Documentary and Independent Production
Research and Media Analytics Organisations
Public Relations and Brand Communication
Start-ups and Media Innovation Ventures
Higher Education and Research (Ph.D. / International)
FOR A COMPLETE ACADEMIC PICTURE

Programme At a Glance

A two-year research-driven postgraduate pathway building analytical, creative and strategic competencies for the global media ecosystem.

Programme: Master of Arts in Media and Communication

Duration: 2 Years (Full-Time Postgraduate Programme)

Mode: Full-Time Postgraduate Programme

Academic Focus: Media research, multi-media production, digital filmmaking, strategic communication, photography and data visualization

Practical Component: Advanced production ecosystem, structured internships, research projects and industry-oriented portfolio

Pathway: News production, creative direction, film, strategic communication, media research and higher studies (Ph.D.)

Fee Structure Apply Now
CHECK IF YOU QUALIFY

Eligibility Criteria

Review the mandatory academic qualifications and minimum score criteria required for admission.

Candidates with any Bachelor’s degree and with a minimum of 50% marks (45% for SC/ST candidates) from a recognised University are eligible.

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CENTRE OF EXCELLENCE

Programme Outcomes

Outcome-based learning that builds research, creative and strategic competencies for leadership in the global media ecosystem.

Media Research & Critical Analysis

Ability to critically evaluate media narratives and conduct rigorous academic research in contemporary media contexts.

Multi-Media Production

Advanced competence in multi-media productions, digital filmmaking and cross-platform content creation.

Strategic & Marketing Communication

Ability to design effective communication strategies for advertising, corporate and strategic communication contexts.

Creative Experimentation & Innovation

Capacity to develop original ideas, experiment with emerging technologies and explore new storytelling paradigms.

Visual & Data Storytelling

Skills in photography, copywriting, visualising and data visualization for impactful media narratives.

Leadership & Industry Readiness

Strategic acumen and industry-oriented portfolio to lead and innovate within the global media ecosystem.

YOUR PATH TO SUCCESS

Why to Choose This Programme?

The media landscape demands professionals who can combine critical research with creative innovation. A research-driven postgraduate programme prepares students to evaluate narratives, design strategies and lead change across platforms.

The MA Media and Communication programme integrates advanced theory, rigorous research and creative production, encouraging original ideas and experimentation so graduates emerge ready to innovate within the global media ecosystem.

Choosing this programme enables students to:

  • Research-centric learning that integrates advanced theoretical inquiry with rigorous academic research.
  • Innovation and creative experimentation with emerging technologies and new storytelling paradigms.
  • Advanced production ecosystem supporting multi-media, digital filmmaking and cross-platform content creation.
  • Expert mentorship and interdisciplinary exposure across journalism, film, digital media and strategic communication.
  • Industry and academic networking opportunities for professional growth and collaboration.
  • Structured internship experience building an industry-oriented portfolio and practical expertise.
  • Preparation to lead and innovate as analytical, future-ready media professionals in the global media ecosystem.

With a strong research foundation and industry-oriented portfolio, graduates are equipped to lead and innovate in news, film, digital media and strategic communication.